Aspen is Oshkosh Bound—Are You?
With Oshkosh just around the corner, it is hard not to get excited about flying to the show and being there with everyone to talk about airplanes, avionics and flying. Ever since the beginning of Aspen’s existence – in fact, we had our first media briefing, announcing the company to the aviation media during Oshkosh – we have tried to develop a community of owners and pilots to be part of changing the way avionics are developed, sold, and supported.
We created customer galleries that provided Aspen customers the ability to share their installations with others; we became involved with flying clubs of all types, hold customer events at both Sun ‘n Fun and AirVenture and tried to involve the end user in our product directions and strategies.
The one big thing that we did that has really taken this to the next level is our participation in the North 40 camping area at Oshkosh, by becoming the official sponsors to the North 40 camping/airplane parking area.
Our motivation was to be out with our customers and share in the Oshkosh experience with them first hand.
Aspen’s North 40 Welcome Tent is a nice venue to give some shade (or protection from the rain as it did last year!) and a cool area to hang out talk airplanes and avionics. Each year, our activities in the North 40 have gotten bigger and this year is no exception. We have the tent equipped with a massive air conditioner to stand in front of as well as weather services and a cold drink of water, demonstration units to look at and touch and knowledgeable people to discuss customer experiences and provide answers to questions prospective or existing customers might have.
Another addition to this year is a fun one. We will be awarding Aspen Avionics North 40 Camping Merit Badges. Since it’s a merit badge, it must be earned – but we’re leaving that up to each individual. To earn a North 40 Camping Merit Badge, you must provide a reason why you earned the badge – from camping through a thunderstorm to helping a neighbor with tie downs to sharing your ice. Badge earners will record their reasons for being awarded a badge in a book that will be a fun keepsake of this year’s show. We admire the community spirit in the North 40 and are pleased to be part of it.
We also have the normal booth in the halls like everyone else (Hangar B, #2145), but the Welcome Tent provides a more relaxed environment where we can spend more time interacting with our customers and at the same time take in the flying demonstrations that AirVenture is so famous for.
If you are going to be at Oshkosh I invite both our current and prospective customers to come out and visit us at the North 40 Welcome Center. I will be there a good portion of the time during the show and would love to get a chance to meet you. We will also have some very impressive Aspen-equipped aircraft on display. See you all at Osh!